Serio Loves Her Tack (Arc de Triomphe)

May 31, 2011



NEW HOPE, PA - Louise Serio, legendary hunter trainer and rider, has outfitted her top hunters in Arc de Triomphe (ADT) tack for nearly a decade. And ADT is pleased to announce a continuing and close relationship with Serio.

“We first met Louise at Derbydown,” explained Rebecca Bisilliat, co-owner of Arc de Triomphe. “Louise was impressed with the quality of our bridles and strap goods and has been using them ever since. And now we are working together to produce an original bridle that is worthy of Derbydown champion hunters. We’ll have more to announce about that this fall.”

As a consistent top contender, Louise Serio is sought after by many brands for endorsement and support. But the relationship with ADT is unique. “Louise is not only a legendary trainer and competitor,” stated Bisilliat, “but she is a person of integrity and honesty. She uses our tack, and will continue to use our tack, because she loves it.”

“Arc de Triomphe bridles and strap goods are top of the line. I love their quality, the ability to custom fit any horse, and the look and style that is worthy of my champions. When I go into the show ring, I know that my horses look their best in ADT tack,” enthused Serio.

Serio’s most recent addition, Phillipa, is a seasoned world cup competitor from McLain Ward. She is a 13-year old chestnut mare and is showing in the Tribute. This classic hunter bridle can be tailored to suit the horse with three cavesson width options. The Tribute sells complete with reins, and retails for $430.

Castle Rock, a champion 10-year old gray gelding, shows in the Matisse bridle, to highlight his elegant face. The Matisse is a square raised, extra fancy stitched bridle with a padded crownpiece, complete with matching reins, and retails for $460.

To find out more about ADT please call 888.466.7822, or email info@ADTtack.com.
Contact for photography or information: Rebecca Bisilliat, 888.466.7822 or info@mortack.com.

ABOUT LOUISE SERIO
Owned and operated by top hunter trainer Louise Serio, Derbydown is nationally recognized as one of the foremost show hunter barns in the country. It is a training, boarding, showing and sales business with a multi-level horse facility providing all levels of instruction to A-quality showing in Kennett Square, PA. Serio trains at Derbydown and she consistently trains and rides champions in every division at the most prestigious shows on the East Coast, as well as traveling the country to judge at those top shows in which she is not competing. Some of her championship mounts include Gray Slipper, Dream Date, Red Panda, Do Tell and Hat Trick. Most recently, Serio was victorious in the 2011 WCHR Pro Hunter Classic aboard Castle Rock at the Winter Equestrian Festival. For more information please visit www.Derbydown.com

ABOUT ADT
For more than 20 years, Arc de Triomphe bridles have been sought-after and well-loved around the country. And now we have a complete line of exquisite saddles, handcrafted one at a time in the French tradition, and worthy of the ADT signature stamp. From entry level to fully custom, the saddle of a lifetime is waiting for you. To see our full line of saddles, bridles and accessories, visit us online at www.ADTtack.com or call 888.466.7822.

ADT is The Official Saddlery Sponsor of USHJA’s World Champion Hunter Rider Program 2011.

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